16 July 2024

Opening a Software Delivery/R&D Center in Poland: A Modern Guide

Friendshoring

Opening a Software Delivery/R&D Center in Poland: A Modern Guide Poland has emerged as a top destination for companies looking to establish software delivery and R&D centers. With a large pool of highly skilled IT professionals, competitive costs, and a supportive business environment, Poland offers numerous advantages for businesses seeking to expand their technology capabilities. In this guide, we'll explore the key factors to consider before opening a software delivery or R&D center in Poland…

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8 July 2024

The AI Revolution: Hype, Reality, and the Future of Work

AI, Business, Digital Transformation

The AI Revolution: Hype, Reality, and the Future of Work Imagine you're at a bustling tech conference, surrounded by eager entrepreneurs and wide-eyed investors. The air is thick with excitement, and everywhere you turn, you hear whispers of the latest AI breakthrough that will "change everything." Sound familiar? Welcome to the AI hype cycle, where breathless predictions collide with the messy reality of the present. The Hype Machine in Overdrive These days, you can't swing…

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25 June 2024

Can GenAI replace your sales team?

AI, Business, Digital Transformation

Can GenAI replace your sales team? Once upon a time, sales was all about personal charm and a well-rehearsed pitch. Every day, salespeople would cold call prospects, manually research leads, and spend hours on administrative tasks. One day, Generative AI (GenAI) burst onto the scene, promising to revolutionize the entire sales process. Because of that, sales teams began to explore how this technology could augment their capabilities. We find ourselves on the cusp of a…

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6 June 2024

The Business Leader’s Guide to Transformative AI 

AI, Business

The Business Leader's Guide to Transformative AI  GenAI is redefining industry standards, offering vast opportunities for hyper-specialised applications. As AI adoption rapidly spreads across sectors, business leaders are paying close attention, and rightfully so. The potential can seem boundless and overwhelming, but we’re here to demystify the process.  Consider the way Nike uses GenAI to offer custom products; their sneaker visualisation tool allows customers to design and preview their own unique shoes, enhancing the shopping…

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27 May 2024

GenAI Implementation Checklist: Ensuring Your Organization’s Readiness

AI, Business, Digital Transformation

In a recent project with a medium-sized enterprise in the travel sector, we witnessed the transformative power of Generative AI (GenAI) in automating customer engagements. By carefully assessing their readiness and following a structured implementation approach, the company successfully integrated GenAI into their marketing and customer service functions. The results were impressive: operational costs were lowered, and customer conversion rates improved. This success story highlights the importance of thorough preparation and a well-defined implementation plan…

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23 May 2024

Introduction to Generative AI (GenAI) Tools

AI, Business

Introduction to Generative AI (GenAI) Tools Generative AI tools are transforming the business landscape, offering unprecedented capabilities that drastically affect operations across various sectors. For business executives, understanding these tools is crucial to staying competitive. GenAI applications are rapidly evolving, enhancing tasks such as content creation and generative design, and promising even more advanced functionalities with the forthcoming GPT-5.At ITSG, we’d like to guide you through the current market landscape and practical applications of GenAI…

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